YouTube Branding: Video Opener Tips and Templates

The intro video for your YouTube content can reinforce your brand. Take full advantage of this with the tips and video opener templates in this post.

Video and Audio
Portrait for EnvatoBy Envato  |  Updated April 12, 2021

A killer intro video can be the perfect way to start your YouTube content. Not only that, but through well-made video opener templates, you will be able to further increase the quality and visibility of your brand online. This ensures that your audience knows who they’re watching, what your channel is about, and where they can find you.

For tips on how to make the perfect intro video for your YouTube channel (as well as some awesome examples of video opener templates), continue reading.

What to Include in Your Intro Videos

As the name states, the intro video is meant to be the introduction to your content and your channel. Basically, it’s your presentation card, which means that, at the very least, your intro video should have the following elements:

  1. Identification: Of course, you should include your channel’s name, and ideally, something that will give new viewers an idea of what your content is all about. You should even consider adding an identifying image or logo. Remember that you should be careful with the colors and fonts you use for your image, as they will also send a message to your spectators.
  2. Length: While you want to make an impression on your viewers, you don’t want to bore them or keep them waiting too long for your video to begin. This is why you should keep your intro video around 10 seconds long or less. More than that, and you run the risk of losing your viewers.
  3. Sound: Having a distinctive jingle can be very valuable for your brand, since viewers will be able to identify you even without any visual cues.
  4. Placement: Lastly, be sure to have your intro video placed somewhere within the first minute of your video, so it doesn’t break up the rest of your content. After all, as mentioned above, it’s supposed to introduce you and your channel, so ensure it does just that.

For more Youtube tips, including YouTube video specs, check out our Video Marketing Guide.

Now that you have a better idea of what exactly you should consider to have a killer intro video for your YouTube content, check out some of the awesome video opener templates that are available to you on Envato Elements.

Video Opener Templates:

Cooking Show Bumper by Aquavitae

Is your content food-related? Do you share recipes, meal ideas, tips for eating better, and more? If you love being in the kitchen and your YouTube channel shows it, an opener like this one would be the right one to cook up!

Hi-Tech Logo Reveal 02 by MotionApe

Ensure your viewers get a sense of who you are right off the bat. If you review the newest tech stuff, unbox subscription packages, or give your opinion on a variety of news topics, this logo reveal is the ultimate way to convey that.

Power Fitness Logo Intro by Voxyde

If, on the other hand, you’re a fitness YouTuber who likes to give people advice on how to stay fit, as well as documenting your own physical journey, this next video will be perfect as a powerlifting intro.

Logo Shape Black & White by black&white

This sleek, minimalist, but classy logo reveal video can work for a variety of YouTube channels. Everyone from vloggers to beauty gurus and fashion experts can benefit from an abstract but elegant way to showcase their image.

American Football Logo Reveals by _Renda

And, with the World Cup going on strong right about now, your channel should reflect the fact that you’re all about sports. This intro video template gives you a cool way to do just that!

Game On! Logo Reveal by AuroraVFX

Gaming channels that focus on reviewing, streaming, and talking about videogames are all the rage right now. Make sure your viewers know they’ve come to the right place with this controller logo reveal.

Jigsaw Puzzle Logo Reveal by _Renda

Probably the coolest logo reveal video of the bunch, this one presents your brand as a puzzle that starts putting itself together. Express your channel’s creativity and dynamism through this awesome video opener.

Putting yourself out there on YouTube can be a great way to build your brand. However, you should use all of the elements at your disposal to make your content stand out from the rest on this extremely popular platform.

By following the tips mentioned in this post for your intro videos, and making use of the video opener templates available to you on Envato Elements, you’ll be able to take full advantage of this opportunity to create a personality online that people will be more likely to follow.

Related Articles